The Short Answer: What Most Patients Pay

Concierge medicine is a membership model: you pay a recurring fee directly to a primary care practice, and in exchange you get a much smaller patient panel, longer appointments, same-day or next-day access, and a doctor who has time to know you.

As of 2026, most concierge memberships in the U.S. typically cost somewhere between $2,000 and $5,000 per year for an individual adult. The broader market is wider than that: entry-level memberships can start around $1,500 per year, practices in expensive markets or with expanded services commonly charge $5,000 to $10,000, and a small luxury tier — executive health programs and high-end practices in major metros — runs into the tens of thousands per year.

Spread across twelve months, a typical membership works out to roughly $150 to $450 per month — comparable to what many households spend on a car payment or a family phone plan. Here's how the tiers generally break down:

Tier Typical Annual Fee What Generally Distinguishes It
Direct primary care (a related model) Often under $1,200 Lower monthly fees (frequently under $100/month); the practice usually doesn't bill insurance at all
Standard concierge membership $2,000–$5,000 Small panel, enhanced access, extended visits; the practice typically still bills your insurance for covered services
Premium markets and expanded services $5,000–$10,000 High-cost metro areas, broader executive-style physicals, more included services
Luxury and executive programs Tens of thousands 24/7 physician availability, travel medicine, very small panels, extensive testing

Note the first row: direct primary care (DPC) is a lower-cost cousin of concierge medicine with a different billing relationship to insurance. If you're comparing the two, our guide to the difference between DPC and concierge medicine walks through it in detail.

What the Membership Fee Includes — and What It Doesn't

The single most important thing to understand about concierge pricing is that the membership fee is not health insurance and does not replace it.

Typically Included

  • Enhanced access: same-day or next-day appointments, direct phone or text access to your physician, and often 24/7 availability by phone or telehealth
  • Longer, unhurried visits — often 30 to 60 minutes instead of the 15-minute standard
  • An annual comprehensive physical or wellness evaluation, usually more extensive than a standard insurance-covered physical
  • Preventive care planning and ongoing wellness support
  • Care coordination — help navigating referrals, specialists, and hospitalizations

Typically Not Included

  • Specialist visits, imaging, lab work beyond basics, and prescriptions
  • Emergency care, surgery, and hospital stays
  • Anything your regular insurance would normally handle outside primary care

This is why nearly every concierge patient keeps health insurance. Many pair a concierge membership with a high-deductible plan that covers specialists, emergencies, and hospitalization while the membership covers day-to-day primary care access. In a typical concierge practice (unlike DPC), the practice also continues to bill your insurance for covered services — the membership fee pays for access and time, not for the visits themselves. Our patient FAQ covers how this works in practice.

Monthly vs. Annual Billing

Practices generally offer one or more of these payment structures:

  • Monthly billing spreads the cost evenly and is easiest to budget. It's increasingly the default for newer practices.
  • Quarterly or semi-annual billing is a middle ground some established practices prefer.
  • Annual prepayment is a single up-front payment for the year; some practices offer a modest discount for paying this way.

Before you sign, ask three billing questions: What happens if I cancel mid-year — is the unused portion refunded? Does the fee cover my spouse or children, or is each family member a separate membership (family and couple rates are common but vary widely)? And when and how much can the fee increase at renewal?

What Moves the Price Up or Down

Two practices offering superficially similar memberships can charge very different fees. The main drivers:

Your Local Market

Fees track local cost of living and physician overhead. A membership in Manhattan or San Francisco will typically cost meaningfully more than the same service level in a mid-size Midwestern city.

Panel Size and Physician Time

The smaller the patient panel, the more time your doctor can give each patient — and the fewer members share the practice's costs. A 200-patient panel commands a higher fee than an 800-patient one.

Physician Experience and Reputation

A physician with decades of experience, a subspecialty background, or a long waiting list can price accordingly, just as in any professional service.

Service Tier and Scope

Around-the-clock availability, executive-style physicals, advanced screenings, house calls, and travel support all add staffing and cost. More included services means a higher fee.

"Aren't I Paying Twice?" — The Honest Answer

The most common objection to concierge medicine is that you're paying a membership fee on top of insurance premiums you already pay. That's factually true, and any practice that pretends otherwise isn't being straight with you.

The honest framing is that the two payments buy different things. Your insurance premium buys financial protection: coverage for specialists, hospitalizations, surgery, and catastrophic events. The membership fee buys time and access: a doctor with a small enough panel to see you promptly, spend real time with you, and coordinate your care. Under the standard insurance model, primary care physicians often carry panels of a couple thousand patients or more — the economics simply don't allow long visits and same-day access. The membership fee is what changes those economics.

Whether that trade is worth it depends on how much you use primary care, how much you value access, and your health situation — a fair question we take seriously rather than wave away. We've written a candid piece on the "paying twice" objection (written for physicians, but useful reading for patients precisely because it shows how practices think about the question), and a patient-focused breakdown of whether concierge medicine is worth it.

Can You Pay With an HSA or Deduct the Fee?

This is the murkiest corner of concierge economics, so treat everything here as a starting point for a conversation with a tax professional.

Historically, the IRS has treated fees paid merely for access to a physician — as opposed to payment for actual medical care — as not being qualified medical expenses. On that view, a concierge retainer generally couldn't be paid or reimbursed tax-free from a health savings account (HSA), even though specific medical services you receive might qualify.

Federal law changed part of this picture. Effective January 1, 2026, direct primary care arrangements no longer disqualify you from contributing to an HSA, provided the arrangement's fees don't exceed $150 per month for an individual or $300 per month for a family (caps indexed for inflation), and fees for qualifying arrangements can be paid from HSA funds. But the definition is narrow: it covers primary care services only, excluding procedures requiring general anesthesia, most prescription drugs, and lab services beyond what's typical in an ambulatory primary care setting.

Here's the catch for concierge patients: many concierge memberships cost more than those monthly caps, and the concierge model's structure — an access fee alongside insurance billing — doesn't automatically fit the new definition. So whether your membership fee is HSA-eligible or deductible depends on your practice's fee level and structure. Ask the practice how it characterizes its fee, and verify with your own tax advisor before spending HSA dollars on it.

How to Evaluate Whether a Membership Is Worth the Fee

A concierge membership is a significant recurring expense, and it deserves the same scrutiny you'd give any other subscription or contract. Before joining a practice, get clear answers to these questions:

Questions to Ask Before You Join

  • Exactly which services are included in the fee, in writing — and which are billed to my insurance or to me separately?
  • How many patients are in the panel, and what's the realistic wait for a same-day or next-day appointment?
  • Who covers for the physician on nights, weekends, and vacations?
  • What are the family rates, and how are children handled?
  • What is the refund policy if I move or cancel mid-year?
  • How often has the fee increased in the past few years?
  • Do you continue to bill my insurance, and do you participate in Medicare?

Then do the personal math. If you see your doctor often, manage a chronic condition, or spend hours fighting for appointments and callbacks, the value of time and access is concrete. If you're healthy and see a doctor once a year, the same fee buys you less — though some patients still find the guaranteed access worth it as a form of peace of mind. There's no universally right answer; there's only the right answer for your health, schedule, and budget.

More Patient Questions, Answered

How memberships interact with insurance, what happens to your records if you switch, how Medicare fits in — we've collected the questions patients ask most, with plain-English answers.

Read the Patient FAQ

The Bottom Line

As of 2026, a typical concierge membership costs $2,000 to $5,000 per year — roughly $150 to $450 per month — on top of the health insurance you should keep. What you're buying is time and access: a smaller panel, longer visits, and a doctor who picks up the phone. Compare a few practices in your area, get the included services in writing, and weigh the fee against how you actually use primary care.

Are you a physician exploring the concierge model for your own practice? MedAlly runs the membership billing for concierge practices — see why practices choose MedAlly or contact our team.